Snackrize Dried Fruits
Project
Overview
Snackrize introduces a vibrant and playful identity to the UAE dried fruits market
with packaging that captivates health-conscious consumers while showcasing the brand’s core values of fun, freshness, and simplicity. This innovative design transforms everyday snacking into an exciting experience, blending bold visual elements with a user-friendly layout.
(DETAILS)
Type: Packaging Design
Category: Food & Beverage
Services: Packaging Design, Visual Identity, Illustration, Brand Guidelines
Challenge:
The Snackrize dried fruit packaging highlights the natural essence of the product through its clean and dynamic design. Each variant—be it crunchy banana chips, fig chips, or kiwi chips—is distinguished by its unique color palette and vibrant illustrations. The prominent display of the flavor profile, paired with an intuitive typographic hierarchy, ensures quick product recognition and an attractive shelf presence.
Results:
The result is a visually appealing and functional packaging solution that positions Snackrize as a modern, energetic brand in the competitive dried fruits market. Through its bold yet minimalistic approach, this design not only enhances the product’s appeal but also establishes Snackrize as a standout in health-focused snacking.